When it comes to running a small business, you know that things won’t always go so swimmingly. Because if it was easy, everyone would be doing it.

Even though you may be focused on saving on every single decision you make, you do still need to focus on the long-term. You may need to restructure your relationships and you may even need to find out what your company values are moving forward.

With the explosion of digital media and the ‘freelancer economy’ never has setting up a creative business been so attractive yet so competitive.

Let’s think of your business website as a ship. It’s sailing through the waters of the web, hoping to attract the interest of some new passengers, eager to buy products, view content or check out some services.

Don’t be too put out, taking on new employees is great because it is a sign that your business is growing and that is fantastic!

Sure, you want to recruit the very best talent out there, but how are you going to pay for it? And, more to the point, how are you going to compete with your industry rivals who are already well-established? And even more important, how do you retain the brightest talent!?